• Retail Media Platform Display Impressions and Clicks (Desktop, Mobile Web, & In-App) Exclusive of Criteo Publisher Network


  • Ads Manager Platform - Display and Video Rendered Ad Impressions plus Viewability and Clicks (Desktop, Mobile Web, Mobile In-App)

Method MI

  • Display Rendered Ad Impressions (Desktop, Mobile Web, & Mobile In-App)


  • Digital Ad Ratings (DAR): Viewable Impression-based Display and Video Ad GRPs


  • Pinterest Third Party Data Feed for Display and Video Viewability Reporting


  • Brand Safety Processes

Walmart Third-party Oracle Moat Integration

  • Third Party Data Feed for Display Rendered Ad Impressions plus Viewability  (Desktop, Mobile Web, & and the Walmart Mobile Application)
  • Sophisticated Invalid Traffic Detection and Filtration (As Applied to the Above Metrics)

Walmart Sponsored Products

  • Display and Search Clicks and Click-Through Rate (CTR) in Desktop, Mobile Web, and Mobile In-App

Zefr, Inc.

  • Brand Safety and Suitability Processes to Independently Classify Google YouTube and TikTok Content (Desktop, Mobile Web, Mobile In-App, and CTV)